Privacy Policy
Last updated: December 2025
At Sofa Bed Australia ("we," "our," or "us"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website sofa-bed.com.au (the "Website").
By accessing or using our Website, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access the Website.
1. Information We Collect
1.1 Information You Provide Directly
We may collect personal information that you voluntarily provide when you:
- Fill out our contact form
- Subscribe to our newsletter (if applicable)
- Send us an email or other correspondence
- Participate in surveys or feedback requests
This information may include your name, email address, and any other information you choose to provide in your message.
1.2 Information Collected Automatically
When you visit our Website, we may automatically collect certain information about your device and your visit, including:
- IP address and general location (city/region level)
- Browser type and version
- Operating system
- Pages visited and time spent on each page
- Referring website address
- Date and time of your visit
- Device type (desktop, mobile, tablet)
1.3 Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience and analyse Website traffic. Cookies are small data files stored on your device. You can control cookie preferences through your browser settings, though disabling cookies may affect Website functionality.
2. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to enquiries: When you contact us, we use your information to respond to your questions and provide assistance.
- To improve our Website: We analyse usage data to understand how visitors interact with our content, helping us improve navigation, content quality, and user experience.
- To send communications: If you opt in, we may send you occasional updates about new guides, recommendations, or other content that may interest you.
- To comply with legal obligations: We may use your information as required to comply with applicable laws, regulations, or legal processes.
- To detect and prevent fraud: We monitor for suspicious activity to protect our Website and users.
3. Affiliate Disclosures and Third-Party Links
Sofa Bed Australia participates in affiliate marketing programs, including the Amazon Services LLC Associates Program. This means:
- When you click on affiliate links on our Website and make a purchase, we may earn a commission at no additional cost to you.
- Third-party retailers (such as Amazon) have their own privacy policies governing how they handle your information during the purchase process.
- We encourage you to review the privacy policies of any third-party websites you visit through links on our Website.
4. Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:
- Service providers: We may share information with trusted third-party service providers who assist us in operating our Website (e.g., hosting providers, analytics services). These providers are contractually obligated to protect your information.
- Legal requirements: We may disclose information if required by law, court order, or government regulation, or if we believe disclosure is necessary to protect our rights, property, or safety.
- Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
5. Data Security
We implement reasonable technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
6. Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by law. Contact form submissions are typically retained for up to 24 months unless you request earlier deletion.
7. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request correction of inaccurate or incomplete information.
- Deletion: Request deletion of your personal information, subject to certain exceptions.
- Opt-out: Unsubscribe from marketing communications at any time.
- Complaint: Lodge a complaint with the relevant data protection authority if you believe your rights have been violated.
To exercise any of these rights, please contact us using the details provided below.
8. Children's Privacy
Our Website is not directed at children under the age of 16. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 16, we will take steps to delete that information promptly.
9. International Visitors
Our Website is operated from Australia. If you are accessing our Website from outside Australia, please be aware that your information may be transferred to, stored, and processed in Australia. By using our Website, you consent to such transfer and processing.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the updated policy on this page with a revised "Last updated" date. We encourage you to review this Privacy Policy periodically.
11. Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us:
- Email: privacy@sofa-bed.com.au
- Contact Form: Contact Page
We will respond to your enquiry within a reasonable timeframe.